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Insights from ARI’s new TLD workshop

By Tony Kirsch Never let it be said that group therapy isn’t effective. Prior to hosting a new Top-Level Domain (TLD) workshop for a group of Australian applicants last week, the only therapy I would...

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.brands – Nobody said it was easy

By Tony Kirsch I’ve got enormous respect and admiration for the passionate individuals who are still championing .brands for their organisations in the new Top-Level Domain (TLD) program. I have the...

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com.google April Fools’ is no laughing matter: what .google could mean for...

By Tony Kirsch 2 April 2015 When April Fools’ Day rolls around each year, Google is generally one of the front runners for jokes – often making headlines for its quirky gimmicks. This year was no...

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Will the fast-approaching deadline for .brands catch many by surprise?

By Corey Grant 21 April 2015 29 July 2015 is a big day for .brands. It’s the date when all ICANN Registry Agreements (RA) must be signed. Once the RA is signed, the fees to ICANN and your Registry...

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What does the July 29 deadline mean for .brand TLDs?

By Corey Grant 20 July 2015 This is the first post in a series from Corey Grant, Senior Industry Consultant at ARI Registry Services, on what .brand TLDs need to do to get started and make the most of...

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Navigating the .brand delegation process

By Corey Grant 29 July 2015 This is the second post in a series from Corey Grant, Senior Industry Consultant at ARI Registry Services, about how .brand TLDs can get started and make the most of their...

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Challenges for .brands – How to engage internal stakeholders

By Corey Grant 12 August 2015 This is the third in a series of blog posts discussing the strategic and operational challenges faced by .brand TLD owners and the processes involved in getting them ready...

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Challenges for .brands – Transforming ideas into strategy

By Corey Grant 19 August 2015 This is the fourth post in a series of blog posts discussing the strategic and operational challenges faced by .brand TLD owners and the processes involved in getting them...

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Challenges for .brands – from strategy to implementation planning

By Corey Grant 27 August 2015 This is the fifth in a series of blog posts discussing the strategic and operational challenges faced by .brand TLD owners and the processes involved in getting them ready...

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Challenges for .brands – launching your .brand

By Corey Grant 3 September 2015 This is the sixth in a series of blog posts discussing the strategic and operational challenges faced by .brand TLD owners and the processes involved in getting them...

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